Collab / International MT Franchise

Don't open a branch.
Bring in a method.

International MT Franchise is the path for clubs, academies and professionals who want to integrate Mental Tennis into their own work.

Know-how. Training. Brand and resources.

Method, coaches, clubs and players inside one single system.

The structure

Three things.
One single system.

These aren't three separate services you buy in pieces. They work together: without the know-how the training stays theoretical, without training the material stays in a drawer.

01

Know-how

The method transferred as a system: principles, protocols, drills and observation criteria. Not a collection of drills to copy, but the logic that holds them together.

  • Framework and applied protocols
  • Criteria for reading on-court behaviour
See the know-how
02

Training

Training the people who will then work with the players. This is the part that decides whether the method really enters daily work or stays a parenthesis.

  • Training path for coaches and staff
  • On-court work and guided observation
See the training
03

Brand
and resources

Materials, books and tools that make Mental Tennis recognisable inside the club — to members and to people who don't know you yet.

  • Teaching and club materials
  • Books and merchandise
See the resources

How we see it

Not a logo to hang on a wall.

  • A collaboration only has value when the method enters daily work.
  • If your coaches don't use it, your members will never see it.
  • If your players don't recognise it on court, it hasn't arrived.
  • That is why the path starts from people, not from materials.

First it enters the work. Then it becomes a brand.

Filippo Gioiello al lavoro in campo con un allenatore durante una sessione Mental Tennis
On-court work with the coaching staff

The ecosystem

What connects to what.

The method sits at the centre. Around it are the people who apply it and the content that keeps it alive: if one part detaches, the system stops working.

MT MethodCORE

Club → MT MethodThe club is where the work happens: courts, schedules, people. The method fits into the programming that already exists, it doesn't replace it.

Coach → MT MethodCoaches are the ones who take the method on court every day. Without them the method stays a document; with them it becomes a way of working.

Players → MT MethodPlayers are where the method is verified. Their behaviour in matches says whether the work is landing or only looks good in training.

Content → MT MethodContent keeps the language alive between sessions: books, materials and what circulates inside the club.

Training → MT MethodTraining is the passage from method to people: it is what turns a principle into something a coach can actually use.

Resources → MT MethodResources are what remains once the session is over: working tools, teaching materials, materials for club life.

Choose an element to see how it connects to the method.

Who it's for

Different organisations, the same need.

01

Clubs

Clubs wanting to offer members something the other clubs in the area don't have.

02

Academies

Competitive structures following players across a season and seeing their dips.

03

Coach networks

Groups of coaches sharing a technical language and wanting to extend it to mental work.

04

Training centres

Preparation centres integrating technical, athletic and recovery work.

The system

One method.
Several entry points.

Mental Tennis can enter an organisation in different ways. Through coach training, through work with players, through clinics, through materials and through the progressive application of the method. The starting point changes. The system stays the same.

The path

How you join.

This isn't a contract you sign and switch on. It's a mutual assessment: you also need to see whether the method fits the way you work.

  1. Application

    You tell us who you are, how many players you follow and what you're missing today.

  2. Conversation

    A call to understand how you work and whether the method can fit without upending your structure.

  3. Assessment

    We assess feasibility together: available people, courts, timing, objectives.

  4. Programme

    We define the training path for the staff and the scope of the collaboration.

  5. Onboarding

    Training, materials and the first on-court work with your players.

  6. Activation

    The method enters your regular programming. From there it is measured and adjusted.

Application

Tell us about your organisation.

We reply with the franchise deck and, if there's a fit, we set up a call. No commitment at this stage.

Gruppo di giocatrici in campo durante una sessione Mental Tennis